Founder-Led PPC Management for Companies That Want Senior Strategy, Not Agency Layers
15+ years of performance marketing experience focused on profitable growth, cleaner account structure, sharper testing, and better decisions with your ad budget.
Marty Taylor
Founder & Senior PPC Strategist
“I started ROAS PPC for companies that want senior-level paid media strategy without agency layers.
After 15+ years in performance marketing, I’ve learned that the best PPC management comes down to clear thinking, disciplined testing, honest analysis”
Senior PPC strategy without the agency layers.
ROAS PPC was built for companies that want experienced, accountable paid media leadership without bloated retainers, junior account handoffs, or reporting that hides the real business outcome.
I started ROAS PPC after spending more than a decade managing large-scale paid media programs from the inside. I have seen what works when growth teams, product teams, finance teams, and marketing teams are aligned around the same goal: profitable customer acquisition.
The principle behind the business is simple: if it were my own money, would I still run this campaign? That question has shaped how I evaluate every account, every keyword, every feed, every landing page, and every budget recommendation.
I do not believe great PPC management is about producing more meetings, more dashboards, or more complicated explanations. It is about understanding the economics of the business, finding the highest-quality growth opportunities, and making clear decisions based on performance.
ROAS PPC exists for companies that want direct access to senior-level thinking. No layers. No handoffs. No vague “optimization” work. Just practical paid media strategy, execution, testing, and analysis focused on making the numbers better.
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Performance Marketing With a Clearer Standard
ROAS PPC helps businesses get more from paid search, shopping, and performance marketing by focusing on the numbers that actually matter: revenue, efficiency, profitability, and scalable growth.
The approach is hands-on and practical. I look closely at the account structure, search terms, product feeds, landing pages, bidding strategy, conversion tracking, and reporting to find where budget is being wasted and where performance can improve.
You do not get a bloated agency process or a rotating cast of account managers. You get direct access to senior PPC experience, clear communication, and recommendations grounded in what is actually happening inside the account.
The standard is simple: treat the budget carefully, make decisions based on data, and focus on growth that makes business sense.
How We Help
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Google Ads and Microsoft Ads—this is our area of expertise. Ready to dominate the digital landscape? Our team will help you target your perfect audience and captivate them with solutions they can't resist, precisely when they're seeking them.
Fine-tune your Paid Search campaigns to get more conversions, and make the most out of every dollar you spend. It's all about growing your business—strategically and sustainably.
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Take your brand center stage, engaging audiences with compelling visuals and memorable messages.
At ROAS PPC, we don't just showcase your brand; we bring it to life, connecting your values and offerings with your target audience in a way that resonates and inspires action.
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We leverage social advertising to not just amplify your presence, but to shape meaningful interactions.
By aligning with your brand's ethos, we create resonating social narratives that drive customer engagement and foster a thriving community around your offerings.
Certifications:
CXL Institute - Tik Tok Ads -
Conversion Rate Optimization (CRO): Your pathway to maximize customer value. With our specialized CRO services, we amplify the efficiency of your digital assets, transforming visitor interactions into lucrative conversions. The result? Enhanced customer experiences, increased return on your marketing investments, and the actualization of your brand's true growth potential.
Certifications:
CXL Institute - CRO Best Practices